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Sports In The USA™ dates back to March 1, 1956 and assumed its current corporate identity 32 years later in March, 1988. The firm originally concentrated on providing sports stores of local interest to weekly newspapers, a target of operations that remains significant today. Launching its initial presence on the Internet in 1995, Sports In The USA™ has been developed into a national conglomerate in the sports industry that currently ranks as the 23rd largest profession in the world.
Sports In The USA™ has a roster that includes members of the working press, officers in national media organizations, former athletes, executives in professional sports organizations, computer experts as parents of aspiring youth leaguers, all of whom blend together to provide the general public with up-to-date sports coverage of all sports at all levels.
While several "sports wannabees" have gone the gamut from lucrative IPOs to bankruptcy within the last five years, Sports In The USA™ has maintained annual profitability for nearly half a century, or to put it into sports terms, before Don Larson's perfect game as well as the Baltimore Colts-New York Giants championship game that elevated the NFL to the next level. The Olympics were staged "Down Under" in Melborune and the National Hockey League had six teams located in Boston, Chicago, Detroit, Montreal, New York and Toronto but the firm was already operating in blue ink.
In 1988, the firm upgraded its editorial coverage from regional to national and commenced conducting national polls for NCAA Division III football. Staff members had pre-season previews published in national sports magazines and became voting members of national player awards at the NCAA Division I-A level as well as the Gagliardi Trophy and Melberger Award for Division III standouts.
In 1994, a sports marketing division was created that established usafootball.com and other subsidiaries. This firm sponsored the first-ever NCAA-approved college football championship doubleheader in East Orange, NJ on November 23, 1996. Participating in the ECAC Division III Southeast and Southwest Championships were Franklin & Marshall College, Frostberg State University, the United States Merchant Marine Academy and Wilkes University. On December 22, 1996, the firm sponsored the first-ever NCAA Division III football all star game with the 1st Annual Holiday Classic pitting the Metropolitan New York All Stars against the Philadelphia Area All Stars. In future years, all star games were played in Paterson, NJ, Fayetteville, NC and Shreveport, LA paving the way for the NCAA-sanctioned Aztec Bowl. In November, 2002, usafootball.com became the youth advocacy outlet for the NFL and its Players' Association.
A sports consulting division was added in 1998 and its first contract was with the New Jersey Red Dogs of the Arena Football League. Services have been provided to the Professional Women's Football League as well as several college sports conferences.
Development of affiliations in all 50 states as well as many sports venues are underway. A business plan has been created that will develop the firm's national presence to include a range from youth sports to the more than 17,000 high schools with student/athletes as well as total college and professional (major and minor) coverage that will be available not only on the Internet but also to the local print media (daily and weekly) plus cable and radio sports outlets.
During the last two years, USA College Sports as well as USA Women Sports have been created and developed to upgrade and provide comprehensive coverage of those two segments of the sports community.

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